Update!
I’m ecstatic to report the campaign won at PDN New York and Communication Arts this year, featured in Creative Review Annual and was been shortlisted in the Campaign category of The Sony World Photography Awards 2014.
Having won the Advertising (now Campaign) category in 2010 its a genuine thrill and honour to be in the running again, particularly when its for such an important cause about an issue that affects the entire world.
The campaign is an integral part of the Surfers Against Sewage ‘Break The Bag Habit’ campaign to reduce and ultimately rid the worlds beaches and oceans of the menace of plastic bags. A menace to the marine environment not only on the surface but down in the depths out of sight too.
Winner’s will be announced on the 30th April and the exhibition will then go on show at Somerset House.